Total Point of Sale Buyer's Guide Part 4
Mag Strip (Credit Card) ReaderThe magnetic strip reader (MSR) provides a way of reading credit cards and sending the information to your POS software -- so you don't have to type the information by hand. MSR's are simply devices that plug into your keyboard and send information to your POS software when swiped. In order to make your POS software and the MSR work together you need to configure the software – which is the most difficult part.
Most POS systems require third party credit card authorization software like IC Verify, x-charge or PC charge. In addition, you'll need a credit card merchant account. All parties need to be configured to work properly. Your POS software vendor or reseller should be able to help choose and configure all the software you need.
When choosing an MSR you only have a few options. First you need to find out which tracks you need (1, 2 or 3). Track 1 normally encodes the cardholder's name, card number and expiration data. Track 2 contains data redundancy on the card which includes the card number and expirations date. And track 3 is normally not used. Your POS software vendor can tell you which tracks you need.
You can also choose the "full size" model or the shorter "mini" version. And finally you need to choose a connection type – USB, keyboard wedge or serial. MSR's normally cost around $60 to $150.
Manufacturer websites
http://www.logiccontrols.com
http://www.magtek.com
http://www.opticonusa.com
http://www.hhp.com
http://www.ute.com
http://www.idt-net.com
http://www.verifone.com
Check ReaderMost POS systems give you the option to use check readers which scan the MICR information from bank checks. These devices can help you reduce exposure to fraud and bad checks.
Check readers are generally simple devices that can include integrated credit card swipes or different mounting options. Your biggest challenge is to figure out where to put your check reader and all your POS devices.
Manufacturer websites
http://www.magtek.com
http://www.hhp.com
http://www.verifone.com
ScaleGrocery stores have widely adopted scales into their POS software operations. You can use electronic scales to automatically input the weight as a sale quantity in your POS software.
Electronic scales can offer advanced features including variable items such as meat and cheese, automatic price and print barcode labels and more.
To learn more about your options check out these websites:
http://acomamerica.com
http://www.weightronixcontrols.com
http://www.andweighing.com
http://www.digimatex.com
http://www.tecamerica.com
http://www.mt.com
Pin PadPin pads provide an extra layer of security against credit card fraud. Your customers simply swipe their own card and enter a pin, if needed. Most pin pads also allow the use of smart cards which can help you increase customer loyalty.
You'll need to contact your credit card merchant and POS vendor for information about utilizing a pin pad at your point of sale. However you can check out some pin pads at these websites:
http://www.magtek.com
http://www.hypercom.com
http://www.verifone.com
Signature Capture PadSome POS systems allow you to use signature capture pads so you can save signatures and receipts on the computer. Signature pads usually include an integrated credit card swipe so the customer can swipe their own card. You can learn more at some of these manufacturer websites:
http://www.hhp.com
http://www.verifone.com
http://www.topazsystems.com
Change DispenserIf speeding up customer check outs and reducing change errors is important to you -- then you might want to add a change dispenser to your arsenal. They automatically distribute the correct change, so your cashiers don't have to worry. Most change dispensers work through a serial interface. You'll also need to find one that works with your type of currency (US, Canadian, etc).
For more information check out:
http://www.telequip.com
POS WorkstationsIf you're looking for maximum reliability and a space saving design then a POS Workstation might be your best choice. POS workstations are specially designed computers that include a variety of POS peripherals tightly built around the computer. All the components are designed to fit together, resulting in a very compact, space saving design.
Beneath the surface, POS stations include durable components that are built and tested for the demanding needs of the retail environment. As a result, they usually last longer than a standard PC. In addition, POS stations allow you to quickly open the case and upgrade or repair components without the use of tools - making it easy for almost any retailer to upgrade components or fix the computer.
Another nice feature is the option to use a built in UPS (uninterruptible power supply). The built in UPS will save a lot of space while keeping the computer running and regulating power fluctuations. POS stations also give you a tremendous amount of flexibility by including more serial and USB ports than a standard PC. So you can use a variety of new or old scanners, printers and other POS peripherals.
With all the advantages of the POS workstation comes a price higher than the standard PC. A typical POS station will cost around $2000 to $5000. However, if you have very busy check out lines, then a POS workstation will be well worth the investment.
When choosing a POS workstation it's very important to consider the service, support and longevity of the company that manufactures the workstation. You will rely on them to send upgrades, replacement parts, and help you fix the hardware when you have problems. To protect your investment, I recommend a reputable company that will be around for a long time.
You'll also have a variety of options when choosing a POS workstation. Many of the options include features for peripherals like printers and cash drawers which are discussed in the sections above.
Manufacturer websites
http://www.ncr.com
http://www.emaxintl.com
http://www.posiflexusa.com
http://www.ultimatetechnology.com
http://www.epson.com
http://www.tekvisions.com
Whether you choose a POS workstation or a standard PC, you're probably going to need someone to help you program and configure your scanners, credit card readers, PDTs and other equipment to work with your POS software. You also need someone to support you when your PC or printer stops working.
You should always purchase these items from a reputable source that will be around for a long time, stand behind their warranty, and give you great support. For example, some companies will give you fast telephone support, offer next day replacements, or send loaner equipment so you can get up and running quickly. This can be a life-saver when you're having problems.
For the small business owner, it's usually better to buy your POS software and hardware from one reliable and reputable source. If you buy hardware and software from different companies you could run into some frustrating situations. For example, when you have a problem and call for support, the 'blame game' could begin. The software company will blame the hardware company, the hardware company will blame the software company, and your problem never gets solved! You might pay a little more overall, but it's worth it if you have a problem. Plus they can pre-configure the computer system and save you time!
| To learn more, check out The POS Software Buyers Guide. To Your Success. Jeff Haefner POS buyers guide |
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